Effective Date: 8th January 2025

Introduction
At Armaira, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website (armaira.com) or engage with our services. By accessing our website or using our services, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect different types of information to provide and improve our services:

1.1. Personal Identification Information:
When you interact with our website, place an order, or create an account, we may collect the following personal information:

  • Name
  • Email address
  • Shipping and billing addresses
  • Phone number
  • Payment information (credit/debit card details, bank account information)
  • Order history and preferences

1.2. Non-Personal Identification Information:
We may automatically collect information when you use our website, including:

  • IP address
  • Device type and browser
  • Pages visited and time spent on site
  • Referring website or search engine
  • Cookies and other tracking technologies

2. How We Use Your Information

We use the information we collect for the following purposes:

  • Order processing: To process your orders, payments, and deliver products to your specified address.
  • Communication: To send you order updates, respond to inquiries, and provide customer support.
  • Marketing: To send promotional material or offers (you may opt out at any time).
  • Website improvement: To enhance user experience and improve our services.
  • Legal compliance: To comply with legal obligations, resolve disputes, and enforce our agreements.
  • Fraud prevention: To detect and prevent fraudulent transactions.

3. Sharing Your Information

We do not sell, rent, or lease your personal information to third parties. However, we may share your information with the following parties:

  • Service Providers: Trusted third-party vendors who assist in processing payments, shipping orders, and delivering services. They are obligated to handle your data only to perform their services for Armaira and are bound by confidentiality agreements.
  • Legal Obligations: We may disclose your information in response to legal requests, including subpoenas, court orders, or when required by law to protect our rights or to comply with legal processes.
  • Business Transfers: In the event of a merger, acquisition, or asset sale, your personal information may be transferred to the new entity as part of the transaction.

4. Security of Your Information

We implement strong physical, technical, and administrative security measures to protect your personal data. While we strive to use commercially acceptable means to protect your personal information, please note that no method of electronic storage or transmission over the Internet can be 100% secure.
You are responsible for keeping your account credentials and personal information confidential.

5. Cookies and Tracking Technologies

Our website uses cookies to enhance your browsing experience. Cookies are small files stored on your device that allow us to track your preferences and improve the functionality of our site.
You can control the use of cookies through your browser settings. However, blocking cookies may impact the performance of certain features on the website.

6. Your Rights and Choices

As a customer, you have the following rights concerning your personal data:

  • Access and Rectification: You have the right to request access to the personal information we hold about you and request corrections to any inaccuracies.
  • Deletion: You can request that we delete your personal information, subject to any legal obligations we may have to retain data.
  • Opting out of marketing: You can opt out of receiving marketing communications at any time by clicking the “unsubscribe” link in our emails or contacting us directly.
  • Data Portability: If applicable, you have the right to receive your personal data in a structured, commonly used, and machine-readable format.

7. Data Retention

We will retain your personal data only for as long as necessary for the purposes outlined in this Privacy Policy, or as required by law. When the data is no longer needed, it will be securely deleted.

8. Children's Privacy

Armaira does not knowingly collect or solicit personal information from anyone under the age of 18. If we learn that we have collected personal information from a child under 18, we will take steps to delete that information as soon as possible. If you are a parent or guardian and believe that we have collected such information, please contact us immediately.

9. Third-Party Websites

Our website may contain links to third-party websites that are not operated by us. We are not responsible for the privacy practices of these external sites. We encourage you to read the privacy policies of any third-party sites you visit.

10. Changes to This Privacy Policy

We may update our Privacy Policy from time to time to reflect changes in our practices, technology, legal obligations, or other reasons. Any changes will be posted on this page, and the revised Privacy Policy will be effective immediately upon posting. We encourage you to review this Privacy Policy periodically.

11. Legal Compliance and Data Protection in Pakistan

Armaira is committed to complying with the relevant data protection laws and regulations in Pakistan, including the Personal Data Protection Bill (draft), the Cybercrime Prevention Act, and other applicable legislation. We will ensure that your personal data is handled in accordance with these legal frameworks.

12. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights regarding your personal data, please contact us at:

Email: support@armaira.com
Phone: +92 0322-5217171

By using our website, you acknowledge that you have read, understood, and agreed to the terms outlined in this Privacy Policy.